It's all a matter of priorities. Do you want to live 90 years eating Dairy Queen, or 40 years eating Ritter's? When given the choice to Live (fat) Free or Die, we and our Dionysian fat friends invariably choose the latter. Ritter's gourmet custard (glorified ice cream) is sumptuous, voluptuous and fat on rich flavor. This strangely retro little malt shop in Gilbert offers daily specials that, cumulatively, are now referred to by area residents as "Murderer's Row."