But if the album doesn't cross over, it won't be for lack of sound-shaping savvy. Cowboy Troy's patrons and producers, Big & Rich, have overseen a great Kid Rock-gone-full-blown-hayseed effort, with prominent pedal steel soaring above the guitar crunch and Troy's good-natured, ready-to-party rhymes. The only disappointment is how seldom he uses a traditional country strength -- great storytelling -- to correct a current hip-hop deficiency. For all the sap "If You Don't Wanna Love Me" drips, its drama still offers the sturdiest bridge across a yawning cultural chasm.