Walking on Water

Fred Unger's idea of gondolas on Scottsdale's canal went under. Now he's back with a bridge and $250 million

Fred Unger
Brad Garner
Fred Unger
A rendering of SouthBridge, Fred Unger’s mixed-use village, which backs up to the Arizona Canal in downtown Scottsdale.
courtesy of Fred Unger
A rendering of SouthBridge, Fred Unger’s mixed-use village, which backs up to the Arizona Canal in downtown Scottsdale.

The analogy to Unger's new project is evident. Some seeds sit under soil for years before showing the first sign of life. The seeds of downtown Scottsdale's revitalization may well have been planted 10 years ago, when Fred Unger walked behind that tattered art gallery, looked at the canal, and had an idea.

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1 comments
aikanae
aikanae

your article on fred unger and scottsdale's recent planning missed mentioning of scottsdale's of pud's (planned use developments) and that is not many owners of million dollar plus condos want to wake up in the morning and serve themselves starbucks.

in 2006, scottsdal's planners made the deciesion that "workforce housing was too expensive to develop" in the downtown area. that concept alone would be more comical if today i hadn't spent 45 minutes driving south on hayden to go from thomas road to mckellips at 5:30 p.m. this is typical for any north/south route at that time of day.

why would i want to waste my time and gas when i can go online and find the same stores, but without the hassle?

arizona should consider charging scottsdale for the 101. this kind of poor planning (and greedy snobbery) not only makes scottsdale a valley pollution leader, but overlooks another important detail; the rich don't live very comfortably by themselves. they need others to serve them.

a stunning design isn't very impressive with a high budget. the real challenge would have been to pioneer a stunning plan for a truley mixed community development.

 
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