Wow. You are quite the writer. This is the best story on the topic that I have read and one of the best written stories that I have read on any topic in some time. Thank you. And I would mention that these folks are hardly remarkable. Every city has one just like them. Here in Tampa, a fellow Yelper received death threats from one and her fellow bloggers stood up for her. The company is now in bankruptcy. Yelpers and other bloggers are not trained and some have no idea what they are talking about, but they are a powerful voice and represent a cross section of your customers so it is a bad idea to attack them. You can clearly see the effects here.