Boutique Solie Now Closed at My Florist Center in Phoenix
Boutique Solie's former storefront is empty.
The changes just keep on coming to Seventh Avenue and McDowell Road. On January 30, the My Florist shopping center said goodbye to one of its few non-corporate, non-food-related establishments, Bethaney Soliere's Boutique Solie.
The shop, which offered vegan-friendly apparel and accessories, as well as a small tanning booth upstairs, had moved to downtown Phoenix from its Scottsdale digs in the summer of 2012.
Unfortunately, Boutique Solie's move to a more urban location did not yield the results Soliere had hoped for.
"There was not enough foot traffic, and a lot of what I thought that location would be never came to fruition," Soliere said in an online chat with Jackalope Ranch. "The center is not really small-business-friendly, and there were a number of issues"
Boutique Solie isn't the only mom-and-pop to shut its doors at the My Florist center. Olivastro Oils and Balsamics also closed up shop last week. Soliere credits some of the difficulties to a change in the center's ownership. An out-of-state company, called Capstone Advisors, took over the property last August.
"We went from a Phoenix native who owned [the building] to a company based out of [California]," she said. "They don't have the same vision for the area that we do."
Despite this setback, Soliere plans to hold pop-up shops at a other local businesses, including Salon D'Shayn, until she can find a new location. She also is on the lookout for a new location for her tanning services.
To stay up to date on Boutique Solie and possibly score some last-minute sale items, visit Boutique Solie on Facebook.
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