No Right Brain Left Behind

One new idea for every day in 2011. We're talking big, small, local, international, in action and on the drawing board. Here's today's -- what's yours?

No Right Brain Left Behind
www.psfk.com

Attention Social Medialites: It's your week. And among the shameless promotions and new media campaigns, the brain trust behind No Right Brain Left Behind are calling attention to an increasingly prevalent issue in the education world, namely, that arts education is suffering.

Go ahead and complain about a lack of funding or ignorance; the team behind the No Right Brain Left Behind is choosing instead to challenge creative teams to find solutions to help what they call the "creativity crisis."

Registered teams will have five days (until February 11) to conceptualize ideas that will be submitted virtually, and judged by a creative panel, which give three ideas the green light to be piloted in schools in 2011 and 2012.

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The team says if the ideas are adapted into the school systems, they will make the challenge a yearly event where teams will be given to opportunity to brainstorm solutions to "burning crises."

"It worries me that we're not thinking big enough, that we're not preparing our kids for a world that will be terribly different from the one we grew up in," Patrick Bassett, president of the National Association of Independent Schools, told NRBLB. "We need kids to be more risktaking, more entrepreneurial ... More than ever, we need the right brain to mix with the left."

For more information about the initiative, and to check out the winning teams' plans (to be announced March 7), visit the No Right Brain Left Behind website.


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