Russel Simmons is hip-hop's O.G. mogul he was running the game before P. Diddy and Master P were outta diapers. Twenty-five years ago, Simmons began his extremely lucrative relationship with rap music, managing, producing, and releasing records by artists like Run-D.M.C. (of which baby brother Joseph "Reverend Run" Simmons was a third), Whodini, and Kurtis Blow. He co-founded Def Jam Recordings in the '80s, and started with a roster that included the Beastie Boys and LL Cool J. Today, Simmons' Rush Management company is the base of an empire that encompasses Phat Farm clothing, dRush (an urban-focused advertising agency), and the Rush Philanthropic Arts Foundation, which works to give disadvantaged kids... More >>>
Poetic justice: Russel Simmons busts a different kind of rhyme.