Foursquare and Voice Media Group Announce Partnership
Hey, Phoenix Foursquare peeps, Phoenix New Times is getting its own Foursquare badge as part of our just-announced partnership with the social media company.
Follow us on Foursquare here, and make sure to leave a comment when you've unlocked the special Phoenix New Times badge. To unlock the badge you'll need to start checking in at New Times' Best Of locations.
Here's the complete press release:
DENVER, January 22, 2013 - Voice Media Group (VMG) today announced a strategic data syndication partnership with Foursquare. Over the coming weeks, VMG's Voice Places event data will be syndicated on Foursquare for more than fifty categories in eleven markets, enabling the Foursquare community to check into events, explore trending events, and find nearby events in those cities. Voice Media Group will also provide its well-respected "Best Of" content to Foursquare in those eleven markets, as well as awarding city-specific, leveled badges based on "Best Of" check-ins.
"Content is king, and we feel that we have the best, most trusted, professionally curated local content in the country," said Scott Tobias, CEO of Voice Media Group. "We are excited about this partnership with Foursquare, and we feel that it showcases the depth of our content across key verticals."
As part of the partnership, VMG will also feature Foursquare content on its Voice Places desktop site: trending data, tips, mayoral status and more, all of which will enhance the users' ability to explore some of the nation's most vibrant cities.
"Foursquare is all about making the most of where you are, so we are always looking to partner with top publishers to provide interesting and relevant content on a city's history, culture, and events," said Jonathan Crowley, Director of Media Partnerships at Foursquare. "Our partnership with Voice Media Group will help bring expert local content to the nearly 30 million people in the Foursquare community."
Under the terms of the partnership, Foursquare will begin syndicating VMG's data in the following markets:
New York, NY Los Angeles, CA Denver, CO Phoenix, AZ Houston, TX Dallas, TX St. Louis, MO Miami, FL Minneapolis, MN Broward/Palm Beach, FL Orange County, CA
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