Ladera Closes to Make Way for The Vig in North Phoenix

Sunnyslope restaurant Ladera is set to close, making way for a new North Phoenix location of The Vig.

June 29, 2022

Brunch at The Vig. Courtesy of The Vig

[
        {
          "name": "Air - MediumRectangle - Inline Content - Mobile Display Size",
          "component": "18478561",
          "insertPoint": "2",
          "requiredCountToDisplay": "2"
        },{
          "name": "Editor Picks",
          "component": "16759093",
          "insertPoint": "4",
          "requiredCountToDisplay": "1"
        },{
          "name": "Inline Links",
          "component": "17980324",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Air - MediumRectangle - Combo - Inline Content",
          "component": "16759092",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Inline Links",
          "component": "17980324",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 24
        },{
          "name": "Air - Leaderboard Tower - Combo - Inline Content",
          "component": "16759094",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 24
        }
      ]

Where one restaurant closes, another opens in its place. At least that's the case in North Central Phoenix.

Upscale Mexican restaurant Ladera Taverna Y Cocina is set to close on Monday, July 4. This fall, the newest location of local chain The Vig will open in its place.

Both restaurants are part of metro Phoenix hospitality group Genuine Concepts. The group has shuffled a few of its restaurants recently, with a previous uptown location of The Vig closing to make way for a new concept, The Genuine.

The Vig launched onto the metro Phoenix dining scene with its Arcadia area location in 2006. The new restaurant replacing Ladera will be The Vig's fifth location in the Valley.

click to enlarge

Ladera Taverna y Cocina is set to close on July 4, 2022.

Courtesy of Ladera

Ladera served an array of Mexican-inspired dishes for brunch and dinner at the restaurant and on a large, plant-filled patio. The restaurant was also known for its impressive collection of agave spirits and cocktails.

The Vig sticks more to classic American pub food, with a southwest twist. Customers can order burgers and soft pretzels while playing lawn games and sipping specialty cocktails, craft beer, or wine. Ladera will undergo a decor redesign before reopening as The Vig. The new restaurant will serve lunch and dinner with a weekday happy hour from 3 to 6 p.m. and brunch on weekends.

Genuine Concepts also runs The Little Woody, The Womack, and The McMillan and is a partner in Campo Italian Bistro & Bar.

KEEP NEW TIMES FREE... Since we started New Times, it has been defined as the free, independent voice of Phoenix, and we'd like to keep it that way. Your membership allows us to continue offering readers access to our incisive coverage of local news, food, and culture with no paywalls. You can support us by joining as a member for as little as $1.

Tirion Boan is the food editor of Phoenix New Times where she’s worked since May 2022. Tirion keeps a close eye on restaurant openings and closings, offers dining recommendations and reports on metro Phoenix food news and trends. She also publishes major annual lists like Top 100 Bars and Top 100 Restaurants, and contributes to the Best of Phoenix project. Tirion previously worked for publications including The Arizona Republic and The Tucson Weekly. She holds a bachelor’s of arts in journalism from the University of Arizona.

Contact: Tirion Boan

Follow:

Instagram: @tirionrose