Food Porn at the Grand Opening of Toby Keith's I Love This Bar & Grill

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Benjamin Leatherman

The 85-foot-long guitar bar.

As Toby Keith says, “Freedom don't come free.” That may be, but the food and drinks were definitely on the house at the grand opening hootenanny for the country music superstar’s self-titled chain restaurant Toby Keith’s I Love This Bar & Grill in Mesa on Wednesday, June 3. More than a hundred strong packed into the ginormous eatery and drinkery, which gets its moniker from his hit song of the same name, for the invite-only affair. Inside, they drank and supped on miniature versions of the joint’s distinctly southern-style menu and free beer served in mason jars.

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