Architecture and Design

10 Things We Learned From Alison King and AIGA Arizona's "Branding Arizona"

As a long-time associate professor at the Art Institute of Phoenix, Alison King is used to schooling groups on the history of Arizona design. So to hear King lecture on typography in a public space seemed like no sweat.

Acting as the first major event inside the confines of the newly-renovated Newton in uptown Phoenix, AIGA Arizona's "Branding Arizona" talk provided an excellent overview of the trends in typography across the first 100-plus years of Arizona design history. Moving seamlessly between in-the-know quizzing for design nerds and pretty pictures for the laymen, King catered well to the diverse crowd, made up of her Modern Phoenix fans, AIGA members, and other interested community folks.

To say there were a number of interesting facts is an understatement. For those who couldn't make the sold-out event, here are 10 things we learned from "Branding Arizona."

KEEP PHOENIX NEW TIMES FREE... Since we started Phoenix New Times, it has been defined as the free, independent voice of Phoenix, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Connor Descheemaker