100 Creatives

64: Amy Lamp

You know those lucky folks that make a living with their passion? Amy Lamp is one of them.

Lamp is the full-time design director at Forty, a Chandler-based design and marketing firm. Most everything she does for the small biz is in the visual-design vein, ranging from social-media sites and logos to printed pieces such as business cards and product packaging. She also performs some freelance design on the side with Amy Lamp Design.

But that's only when she has time, which really isn't happening these days for the successful artist.

1. List five things on your Inspiration Wall (real or imagined).
1. Midcentury modern architecture and furniture
2. The illustrations of local designers like Eric Torres and Daniel Davis
3. Nature
4. The Radiolab podcast
5. Macro photography

2. What's your last big project?
We just wrapped up a re-branding project for Jacob Bromwell, one of the country's oldest manufacturers of kitchenware and campfire cookware. We have been creating brand handbooks for companies that want a better understanding and clear direction for their brand, so it involved a lot of visuals that help support that direction.

3. What's your next big project?
Next we're going to be applying the concept we created for Jacob Bromwell to their packaging, website, and other collateral.

4. How much do you hate being asked what your next big project is?
Since the team at Forty already has our next project lined up, I don't hate that question at all! I'm always excited about the next project because it's a whole new batch of possibilities.

5. What's something you want Phoenix to know about you?
I have a debilitating chocolate addiction, I can't survive without lip balm, and I don't have enough time in my day for all of the cool ideas that cross my path.

The Creatives, so far:

100. Fausto Fernandez
99. Brian Boner
98. Carol Panaro-Smith
97. Jane Reddin
96. Adam Dumper
95. Mayme Kratz
94. Daniel Tantalean
93. Yuri Artibise
92. Lisa Starry
91. Paul Hoeprich
90. Betsy Schneider
89. Mary Shindell
88: Gabriel Utasi
87: Tiffany Egbert
86. Angela Cazel Jahn
85. Dayvid LeMmon
84. Beatrice Moore
83. Michelle J. Martinez
82. Carrie Bloomston
81. Paul Porter
80. Rachel Bess
79. Karolina Sussland
78. Aaron Abbott
77. Mary Lucking
76. Erin Sotak
75. Greg Esser
74. Matthew Mosher
73. Mark Klett
72. Tony Carrillo
71. Paul Morris
70. Joe Pagac
69. Alison King
68. JJ Horner
67. Kim Porter
66. Marco Rosichelli
65. Heather Hales

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Steve Jansen
Contact: Steve Jansen