Artists Sherri and Gino Belassen are opening a new arts venue called BELHAUS in downtown Phoenix on Friday, April 6.
It's located inside Bragg's Pie Factory, a 1946 building that’s on both the Phoenix Historic Property Register and the National Register of Historic Places.
Originally built as a pie factory, the building now houses several small businesses and art studios, including Barrio Cafe Gran Reserva and Chartreuse gallery, which is operated by the collective Five15 Arts.
Chartreuse founder Nancy Hill runs her Hazel and Violet letterpress in a shared street-front space with Chartreuse. Previously, it was located on the opposite side of the Bragg's building, which Beatrice Moore and Tony Zahn own.
Sherri Belassen took over the old Hazel and Violet space in 2017, using it as a studio for her own work. But her son, Gino, suggested they also create a gallery space.
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Together, they'll open BELHAUS with a pop-up exhibition, featuring about 10 of their own works displayed near the gallery's metal roll-up door. The soft opening coincides with April's First Friday art walk.
More shows will follow on First and Third Fridays, Gino says.
This fall, the Belassens plan to carve out another exhibition area with more space for showing art by other creatives. But they'll still leave plenty of space for their art studios.
"I've wanted to do this for about two years," Gino says. "Now we have the space to make it happen."