The changes just keep on coming to Seventh Avenue and McDowell Road. On January 30, the My Florist shopping center said goodbye to one of its few non-corporate, non-food-related establishments, Bethaney Soliere's Boutique Solie.
The shop, which offered vegan-friendly apparel and accessories, as well as a small tanning booth upstairs, had moved to downtown Phoenix from its Scottsdale digs in the summer of 2012.
Unfortunately, Boutique Solie's move to a more urban location did not yield the results Soliere had hoped for.
"There was not enough foot traffic, and a lot of what I thought that location would be never came to fruition," Soliere said in an online chat with Jackalope Ranch. "The center is not really small-business-friendly, and there were a number of issues"
Boutique Solie isn't the only mom-and-pop to shut its doors at the My Florist center. Olivastro Oils and Balsamics also closed up shop last week. Soliere credits some of the difficulties to a change in the center's ownership. An out-of-state company, called Capstone Advisors, took over the property last August.
"We went from a Phoenix native who owned [the building] to a company based out of [California]," she said. "They don't have the same vision for the area that we do."
Despite this setback, Soliere plans to hold pop-up shops at a other local businesses, including Salon D'Shayn, until she can find a new location. She also is on the lookout for a new location for her tanning services.
To stay up to date on Boutique Solie and possibly score some last-minute sale items, visit Boutique Solie on Facebook.
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