The Working Artist was built from Cloutier's own personal experiences as an art dealer. "I cover all of the nuts and bolts of the art business, from the CV to the bio and the statement, pricing, contracts, presentation, marketing -- all of that," she says. "But I am also interested in the ethics of the art business, in goal setting, in getting past blocks."
Cloutier originally developed The Working Artist as an in-person workshop. For the past three years, she has traveled around the world teaching both new and established artists the tricks of the trade. Locally, she's held workshops at Tilt Gallery and Mesa Art Center.
But the cost was prohibitive to some artists and arts organizations, according to Cloutier. "I did a little research into other programs available online where I could send people to be educated about being a professional artist, and that was when I realized that such a program doesn't exist" she says.