Look Up There

One new idea for every day in 2011. We're talking big, small, local, international, in action and on the drawing board. Here's today's -- what's yours?

In 2010, Stella Artois commissioned a few artists at Sky High Murals to paint a 20-by-50-foot wall in New York City. The goal was to bring to life the ritual of pouring a perfect Stella through a time-lapse video of the process.

The above's not the time lapse of the pour, but a short documentary that was filmed at the same time.

Sky High Murals is one of the last mural painting companies in New York City and the large-scale advertising painters are among the last trained artisans in an age-old profession that's quickly being phased out by ads printed on vinyl and stretched and pasted over billboards.

KEEP PHOENIX NEW TIMES FREE... Since we started Phoenix New Times, it has been defined as the free, independent voice of Phoenix, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Claire Lawton
Contact: Claire Lawton