Political advertising has been around since the age of politics (and since anyone thought to scratch their candidate's name into stone), but the art of sharing information while visually persuading voters and slamming your political opponents has evolved since it began airing on television in 1952.
Marshall Reese and Antoni Muntadas are no strangers to political advertising. The two international artists have gathered short clips and rare spots used in campaigns every presidential election since 1984.
See also: - Safwat Saleem's "A Bunch of Crock" is a Gag Reflex, of Sorts - Sheriff Arpaio Distorts Truth in Ad About Sex-Crimes Investigations - Kyrsten Sinema Doesn't Like America, but Loves Flower Power, According to Vernon Parker Ad
And tonight in partnership with the ASU Art Museum and the Society for Video Art, Reese will present "Political Advertisement VIII: 1952-2012," an ongoing project and video compilation including never-before-seen advertisements used by popular (and unpopular) politicians.
We Believe Local Journalism is Critical to the Life of a City
Engaging with our readers is essential to Phoenix New Times's mission. Make a financial contribution or sign up for a newsletter, and help us keep telling Phoenix's stories with no paywalls.
Support Our Journalism
The 85-minute video will be introduced by Reese and then presented without commentary. According to museum staff, the footage includes the "increasing manipulation of the candidate's image in contemporary culture -- from Eisenhower in 1956 through McCain, Obama and the 2012 campaign."
Reese will then answer questions about the project after the screening.
The event begins at 7:30 tonight at Neeb Hall on Arizona State Univeristy's Tempe Campus. "Political Advertisement VIII: 1952-2012" will also be on view at ASU Art Museum from October 30 through November 6.