No Festival Required Screens MALLS R US at Trinity Cathedral

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A church may seem like an odd spot for a screening of a documentary about American mall culture, but this Tuesday, Steve Weiss will pull down the screen, set up the projector, and open the doors to Downtown's Trinity Cathedral for a special viewing of MALLS R US.

Weiss, who runs No Festival Required, says the cathedral is an ideal spot for the screening; malls and churches are both places gathering, culture, and worship.

The documentary, produced and directed by Helene Klodawsky, focuses on American consumers' psychological appeal to malls, how architects and designers respond to those appeals in their designs, and how malls and mall culture have shaped lifestyle, interaction, and community in modern America.

The film's screening is the result of a partnership between No Festival Required, the Scottsdale Museum of Contemporary Art and the Roosevelt Commons/Butler Housing Company.

It's the third time Weiss has screened the movie in Phoenix, and says that because of its relevance to the local scene. He says it's one of the best films he's screened in more than 10 years of programming in the Valley.

"It is not only partly shot here, it is front and center important when you think of City North, The Mercado, CityScape, The Galleria," Weiss writes. "The funniest part of the film happens in the Cabela's in Glendale, yet it's shot all over the world."

The film blends archival footage that documents the history of shopping malls, as well as interviews with architects, developers, managers, and mall-crazed shoppers in Canada, the U.S., the U.K., Japan, Poland, France, and Dubai.

MALLS R US will screen on Tuesday, October 4 at 7 p.m. at Trinity Cathedral Meeting Room, 100 West Roosevelt.

Admission is free and seating is first come first served.

For more information about the documentary, check out the Malls R Us and No Festival Required websites.

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