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Phoenix is brimming with creativity. And every other year, we put the spotlight on 100 of the city's creative forces. Leading up to the release of this year's Best of Phoenix issue, we're profiling 100 more. Welcome to the 2014 edition of 100 Creatives. Up today: 56. Ruben Gonzales.
"I'm never not doing anything here," says designer Ruben Gonzales of his busy days running 11th Monk3y Industries, which is also home to The Lab Pop-Up Gallery, on Grand Avenue.
From building bike racks to printing custom pieces for Valley businesses and working with walk-in customers, Gonzales, who's 35, says sometimes his workdays stretch to 16 hours. But he wouldn't have it any other way.