If the thought of live, verbal tweeting doesn't have you hooked, there's going to live music by Bears of Manitou, a drink/concession stand, free snacks from Quiznos and La Bocca and coffee from Cartel Coffee Lab. There's even an after-party at Robbie Fox's Public House, just north of the theater.
Parking around Mill Avenue can be a mess, but there's a garage on Fifth Street and Forest avenue, which is free for the first hour and then really free after 6 p.m. There's also the Centerpoint surface lot (Fifth Street and Maple Avenue) that also grants the first hour free.
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And if you're swamped, have stage fright, or can't face the thought of walking outside in the heat to your car, you can follow the Twitter hashtag #smdayphx and participate in the live feed that will show in the MADCAP lobby. SMAZ is also livestreaming the event online at www.socialmediaaz.org/smdayphx