Best Store to Show a Wrestling Geek
You don’t have to be as keen as the late Bobby “The Brain” Heenan to know that wrestling fandom is running wild in our town. The WWE and AEW have filled Valley arenas in 2025. Geek events like Phoenix Fan Fusion and Game On Expo have amped up their wrestling programming. Local indie and lucha libre promotions are a big draw. And over at The Wrestling Guy Store PHX, business is thriving. It’s gotten so good that owner Tony Vela is upgrading to bigger digs later this year. More space means more belts, figures, T-shirts and other merch than you can swing a steel chair at. But for now, The Wrestling Guy Store’s current location is packed tighter than a Royal Rumble match with an unrivaled inventory of trading cards, stickers, collectibles and hard-to-find items (need a bottle of Chris Jericho’s “A Little Bit of the Bubbly” champagne?). Compared to the competition, other local nerd-focused shops are just jabronis. To borrow from “Classy” Freddie Blassie, they’re nothing but pencil-necked geeks standing in the shadow of The Wrestling Guy Store PHX.