Ancient Chinese secret, huh? Last year, the Southwest Institute of Healing Arts became an officially accredited college, offering diplomas in Therapeutic Massage, Western Herbalism and -- our favorite -- Oriental Bodywork. In the Institute's hallowed halls of healing, you can enroll in classes such as "Chinese Face Reading" and the always popular "Chi Gung for the Spine: Bend the Bow and Shoot the Arrow." Tuition ranges from $800 for a hypnotherapy degree to $8,000 to become a Master Massage Practitioner. Which beats heck -- but only barely -- out of Arizona State University's liberal arts program.