In 2006, a study by National Geographic revealed that a shocking 50 percent of teenagers were uninformed when it came to geography, many of them even failing to identify New York on a map.
Six years hence, we're willing to bet that members of the 18 to 25 demographic are far better at picking out cities on a map, particularly if they're fans of electronic dance music and the burgs in question host any of the dozens of blockbuster music festivals that take place across the country and around the world.
Miami, for instance, has both the Winter Music Conference and Ultra; Rothbury, Michigan, has Electric Forest; San Francisco hosts LovEvolution; and Las Vegas and NYC each boasts the great godhead of 'em all, the much-ballyhooed Electric Daisy Carnival.
Until 2011, Phoenix pretty much had nothing. Enter local nightlife promoter Steve Levine, who debuted the Sound Wave Music Festival last April. The DJ-laden extravaganza, which takes over Tempe waterpark Big Surf, finally gave Arizona a bona fide yearly EDM massive to call its own in a time when there aren't many big, locally oriented festivals in the Valley, period.
This year's Sound Wave promises to be bigger than last year's event, offering three stages, each of which will features more than a dozen artists, including Calvin Harris, R3hab, Crizzly, Seven Lions, Burns, DJ 40 Ford, DJ Munition, EM Boys, DJ Luke Romero, DJ MCB, DJ Silent J, DJ Thomas James, and more, performing for club kids, raveheads, EDM aficionados, or fans of DJ artistry. -- Benjamin Leatherman