The Phoenix Coyotes have finally come up with a good idea to get people to go to games -- the organization will drive them there.
One week after setting a franchise record for fewest tickets sold, Coyotes President Douglas Moss announced today the team's newest attempt to boost attendance, "The Coyotes Express."
The Coyotes Express is a shuttle service the Coyotes are offering to East Valley residents for seven games throughout the season, to entice them into actually going.
Here's the deal: The Coyotes have contracted with Arizona Shuttle to drive fans from two East Valley locations to Glendale and back for free -- there are even discounted tickets for those using the shuttles.
For $30, fans get a ride and a lower-level ticket. If you don't mind sitting in the cheap seats, $20 will get you a lift to Glendale and a seat in the upper level.
The shuttles will pick people up at the ASU Main Campus in Tempe and the Gila River Wild Horse Pass Casino in Chandler. The buses will leave each stop 90 minutes before games, and leave Jobing.com Arena 20 minutes after.
Why would the Coyotes be so generous? Desperate times, man.
The Coyotes are on the verge of extinction here in Arizona, and without some fan support, the team will most likely be heading to Canada next year.
For more information on the Coyotes Express, click here.
Keep Phoenix New Times Free... Since we started Phoenix New Times, it has been defined as the free, independent voice of Phoenix, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Phoenix with no paywalls.