Media

Eggs, Ice, and Nudity: Local News Channels and Their Ridiculous Heatwave Stories

We'd known Friday temperatures would break 115 for a some time and that it would be the hottest day of the year up to that point. And as the rest of us planned our weekends or accepted the reality of record-hot days with a shrug, Phoenix's wiliest reporters plotted ways to explain just how hot it would be.

Broadcast news coverage on Friday was both ridiculous, funny, and unnerving. At the least, it was an interesting look at what lengths local TV news outlets will go to grab eyeballs and how shallow their bags of tricks have become.