Honest Logos

One new idea for every day in 2011. We're talking big, small, local, international, in action and on the drawing board. Here's today's -- what's yours? Swedish designer Victor Hertz admits to being a bit obsessed with logos and icons. His latest adbusting series is a collection of "remixed" logos...

By Claire Lawton

April 21, 2011

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One new idea for every day in 2011. We're talking big, small, local, international, in action and on the drawing board. Here's today's -- what's yours?

Swedish designer Victor Hertz admits to being a bit obsessed with logos and icons.

His latest adbusting series is a collection of "remixed" logos that "[reveal] the actual content of the company, what they really should be called," he writes. "Some are cheap, some might be a bit funny, some will maybe be brilliant."

See more of the series here and more of Hertz portfolio on his Flickr page.

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