Geek-Friendly Hip-hop Artist Maja Featured on FOX-10

Things just keep on rollin' for Vince Payne (a.k.a. Maja). If you didn't catch Lauren Gilger's recent post on Chow Bella, the local geek-friendly hip-hop lyricist (who I wrote about back in 2007) was tapped by McDonald's to spit some rhymes for some TV and radio ads touting their summertime drink...

By Benjamin Leatherman

August 21, 2009

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Things just keep on rollin' for Vince Payne (a.k.a. Maja).

If you didn't catch Lauren Gilger's recent post on Chow Bella, the local geek-friendly hip-hop lyricist (who I wrote about back in 2007) was tapped by McDonald's to spit some rhymes for some TV and radio ads touting their summertime drink deals.

Payne was also interviewed by FOX-10's Yetta Gibson earlier this week about not only the commercials, but also his penchant for rapping about gaming, anime, and other nerdy topics.

Check out a YouTube clip of the interview, as well as some behind-the-scenes footage by clicking the link below.

If you're interested in hearing some of Maja's sick flows, be sure to visit his Web site and MySpace for a listen.

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Benjamin Leatherman is a staff writer for Phoenix New Times where he focuses primarily on arts, culture, music, and nightlife. He began writing for New Times in 2003 and joined the staff full-time in 2005. Prior to that, he contributed to magazines such as Tips & Tricks and The Wrestler. Benjamin has earned multiple awards from the Arizona Press Club including an award for sports enterprise reporting in 2009 and an award for statewide arts reporting in 2014. He holds a bachelor’s of arts in journalism from Arizona State University’s Walter Cronkite School of Journalism and Mass Communication.

Contact: Benjamin Leatherman

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