Five Ways Not to Buy Wine

Vine Geek Brian Reeder co-owns AZ Wine Merchants in Scottsdale.

Wine is subjective. Every wine is different. It all depends on your taste. Price doesn't equal quality. It's all the same anyway. Just drink what you like. Blah. Blah. Blah.

We've all heard the nomenclatures. The bullshit lines that every wine geek/snob you've ever encountered will feed you about why you should (or shouldn't) buy certain wines. Some are true, while others just make you want to stab someone with a corkscrew. Because ultimately until you pour yourself a glass, you can't really know whether or not it's good, and whether or not you enjoy it. I'm not looking to tell you what wines to buy -- in fact, quite the opposite. I don't reside inside your brain or know what makes your taste buds jump into a conga line. I want to help you ask the right questions, look for the right qualities, and ultimately continually discover new wines you'll enjoy.

KEEP PHOENIX NEW TIMES FREE... Since we started Phoenix New Times, it has been defined as the free, independent voice of Phoenix, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Brian Reeder
Contact: Brian Reeder