In November, The Phoenix Cheesesteak Company, a food truck started in 2009 by owner Ron Blom and his family, made the leap from four wheels to four walls at 2605 North Seventh Street in Central Phoenix (northeast corner of Seventh Street and Virginia) in the former home of Calabria Italian Kitchen.
Last week, the food truck turned storefront opened, sporting a small menu of six, made-to-order original and specialty cheesesteaks available in regular and large sizes, a build-your-own option, and sides like cheesesteak fries, which feature steak fries covered in pieces of rib eye steak, caramelized onions, and green chiles then smothered with a spicy cheese sauce and slices of jalapeños.
Read on to see what Blom has to say about what makes his cheesesteaks unique and check out the menu.
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"I'm tired of the frozen, less-than-select meat that others try to pass off as rib eye steak," says Blom. "We use nothing less than whole, fresh, USDA choice rib eye roasts that we cut and trim each morning by hand."
Blom says that the vegetables are also fresh and hand-cut each day and that the bread is delivered daily by a local bakery.
The Phoenix Cheesesteak Co. will be open Monday through Saturday from 10 a.m. to 6 p.m. and hopes to expand their hours in the future.