See Also: Wine Predictions for 2014
Much the way John's Premium Tonic Syrups were born in Astor House due to a lack of space and necessary equipment, innovation at Liberty Market came from restriction. The bottled cocktails came onto the scene last year as Tolmachoff's solution to a pre-existing system that didn't allow for the typical bar and bartender setup. Liberty also doesn't have a tap system, so draft cocktails were out of the question.
If you've been to Liberty Market, you've likely waited in the long line leading to the counter where you order. This is a good time to glance at the five varieties of bottled cocktails, including Negroni, Margarita, and Golden Pear. Once you order, you're given a number and seated. If you ordered a Golden Pear while at the counter, all that the barista at the coffee counter has to do now is crack open your bottled cocktail and hand you a cup of ice with a lime. Tolmachoff says that this allows for them to provide quality and speed in their craft drink mixes.
"For the restaurant, we are able to provide quality drinks in a consistent, timely manner, and for the customer, they are able to get a well-crafted cocktail -- maybe even a five-, six-, seven-ingredient cocktail -- in just a minute or two," he says.
For each cocktail, regardless of whether it's consists of just spirits and syrups or includes fresh juices, Tolmachoff starts with a big batch, which he says ensures consistency in both flavor and spirit content. He also says the beer-like cap gives the cocktails a long shelf life, with spirit cocktails keep indefinitely and those with fresh juices lasting over a month in the fridge. Although you can't currently buy the bottled cocktails for your home bar due to liquor license restrictions on retail, Tolmachoff is looking into making that a possibility for the future.