The beer: Fretzy's Unfiltered Ale
The brewery: Phoenix Ale Brewery
Style: English Pale Ale
ABV: 5 percent
Imagine there's a new restaurant in town. The owners and chefs are well-respected in the industry, so you're excited to visit. You sit down at a table, open the menu, and find the only dish they serve is a turkey sandwich.
The Phoenix Ale Brewery is that restaurant. The owners have a solid pedigree -- sales manager Greg Fretz managed the Southwest market for Pyramid Breweries as well as Deschutes Brewery, while general manager George Hancock is one of Pyramid's founders. The brewhouse is brand-spanking-new and fairly large, a 15,700 square foot building housing an automated 20-barrel system and tasting room just a few miles east of downtown Phoenix. The tasting room should be open to visitors in July, and brewery tours will be available later.
All well and good. But at the moment, you'll only find one beer bearing the Phoenix Ale name: Fretzy's Unfiltered Ale, so titled in honor of the founder. If it seems odd for a brewery to open with only a single beer, that's because it is -- and it's even worse for the sole offering to be so lackluster.
Keep Phoenix New Times Free... Since we started Phoenix New Times, it has been defined as the free, independent voice of Phoenix, and we would like to keep it that way. Offering our readers free access to incisive coverage of local news, food and culture. Producing stories on everything from political scandals to the hottest new bands, with gutsy reporting, stylish writing, and staffers who've won everything from the Society of Professional Journalists' Sigma Delta Chi feature-writing award to the Casey Medal for Meritorious Journalism. But with local journalism's existence under siege and advertising revenue setbacks having a larger impact, it is important now more than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" membership program, allowing us to keep covering Phoenix with no paywalls.