New Restaurant Alert

Vegan Mexican Restaurant Owner Not Helping Stereotype of Vegans

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Here is the entire post we ran, announcing Tediberto's (alleged) impending arrival:

​"There's a lot of 'berto's' in Mexican restaurant names, and teddy bears are disarming," says Yin Macatabas on how she arrived at the name for her first eatery. "Plus, vegans don't eat animals."

Called Tediberto's, Macatabas' restaurant will focus on vegan Mexican food, something she says is difficult to find in the Valley.

"A lot of beans are made with lard, and sometimes chicken broth is used to make the rice," Macatabas explains. "It's difficult to find vegetarian food in downtown Phoenix, let alone vegan."

Macatabas, an ex-Californian who's been in the Valley for ten years, says that Mexican food is her favorite cuisine. Vegan tacos, burritos, and a spicy Mexican slaw are planned for the menu as well as a brunch. Prices will be between $10 and $30 dollars.

Tediberto's is located at 110 East Roosevelt Street (Roosevelt and First Street) in the former Fresh Gourmet space. Macatabas says she hopes to open soon.

Stay tuned for details.

Pretty run-of-the-mill, right? We didn't even make fun of Mexican food without real cheese (tempting, but we resisted).



Now check out Tediberto's Facebook post -- left just yesterday, even though our post was dated March 26 -- and you might think we really handed it to Macatabas:

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Amy Silverman is a two-time winner of the Arizona Press Club’s Journalist of the Year award. Her work has appeared on the radio show This American Life and in the New York Times, the Washington Post, Lenny Letter, and Brain, Child. She’s the co-curator of the live reading series Bar Flies, and a commentator for KJZZ, the NPR affiliate in Phoenix. Silverman is the author of the book My Heart Can’t Even Believe It: A Story of Science, Love, and Down Syndrome (Woodbine House 2016). Follow her on Instagram (@amysilverman), Twitter (@amysilvermanaz), and at amy-silverman.com.