Audio By Carbonatix
Advertising Can't Do It Alone
The challenges facing local news organizations are very real. That's why reader support matters more than ever. If you believe independent journalism matters, make a contribution today and help us reach our summer fundraising goal of $15,000 by August 9.
Remember the good ol’ days, when area indie rock festivals were “Presented by Such-and-Such” or “The Such-and-Such Company’s Festival/Throwdown/Party/Show”? That’s apparently old and busted. The new hotness? Suitefest: Presented by Campus Suites.
How’s that for branding, marketing majors?
I won’t pretend to understand much about Tempe’s Campus Suites student-oriented housing. I imagine it to be a lot like a dorm without an annoying RA trying to bust underage drinkers, but maybe that’s waaaay off. However, I do know Black Carl, What Laura Says, A Life of Science and the other bands on the bill.
By the way, I’m using this occasion to officially introduce my answer to PCU’s famed “Caine-Hackman Theory,” which holds that at any given time there is a 100 percent statistical probability that a film starring either Michael Caine or Gene Hackman will be showing on television.
My thesis is called the “Black-Emperor-Says Theory” and hold that any any Phoenix-area indie rock festival there is a 100 percent probability that Emperors of Japan, Black Carl, and/or What Laura Says will be on the bill.
Sat., April 10, noon, 2010
