The three-day event from Aug. 22 to 24, is the Valley’s biggest ink extravaganza of the year. Artists from throughout Arizona and all over the U.S. packed the ballroom, where machines were humming from open until close each day.
It wasn’t just ink-slinging pros making the trip to Hell City. Thousands of tattoo fans rolled into the Arizona Biltmore to attend the weekend-long event, some to get fresh ink while others just wanted to flex the art they already wear.
Amazing-looking body art was everywhere you looked inside the enormous ballroom, from old-school traditional styles to intricate and hyper-detailed pieces that looked like fine art.

A massive dragon by Brett Herman of Tribute Tattoo in L.A. adorns the back of California resident Lisa Mitchell.
Benjamin Leatherman
The love of tattoos spanned generations at Hell City 2025. Lisa Mitchell, a 65-year-old resident of Los Angeles, proudly showed off her massive dragon back piece by Brett Herman of Tribute Tattoo in California. She even had some advice for anyone still hesitating about going under the needle.
“It’s nothing to be afraid of,” she said. “As long as your skin is good and doesn’t get too saggy.”
Daily tattoo competitions are one of the major highlights of Hell City each year, as attendees show off new and existing works in categories ranging from best color to best "Star Wars"-themed body art. Winners got medals while the artists behind each piece nabbed a custom trophy.
Here’s a look at some of the standout ink we spotted at Hell City 2025 in Phoenix.

Showing off something wicked during one of Hell City's many tattoo competitions.
Benjamin Leatherman

This local couple each got leg sleeves inspired by Roman mythology at this year's Hell City.
Benjamin Leatherman

Caitlyn Campbell of Golden Yeti Art Collective in Tennessee created this stunning tattoo.
Benjamin Leatherman

This Hell City attendee had his favorite video game characters turned into a sleeve by Kevin Bradley Jr. of Mesa's Sea of Ink Tattoo Studio.
Benjamin Leatherman

Surprise resident Ashley Lane shows off a backpiece created by Sergio Rivera of Old Town Ink in Mesa.
Benjamin Leatherman

Tattoo artist Angela Wood shows off her backpiece inspired by the mythological phoenix.
Benjamin Leatherman

Impressive ink was showcased during all three days of Hell City Tattoo Convention 2025 in Phoenix.
Benjamin Leatherman

A Hell City attendee prepares to show off her Krampus tattoo during a competition.
Benjamin Leatherman

We asked this Hell City what inspired her unusual tattoo and she said, "I just wanted something fun."
Benjamin Leatherman