Shops & Markets

Come hungry: FoodieLand returns to Phoenix with 250+ vendors

The giant food festival takes over the Arizona State Fairgrounds this weekend. Here's what to expect.
Sugey Valencia holds grape and strawberry tanghulu (left) and a strawberry lemonade in a pig bottle at the 2025 FoodieLand Food Festival.

Jeremy Chen

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The FoodieLand food festival is headed back to Phoenix this spring for a weekend packed with snacks, sweets and long “what should we try next?” walks around the fairgrounds.

The traveling festival debuted in Arizona in 2024 and returned in 2025, drawing big crowds eager to sample viral treats and international street eats. This month, the event returns to the Arizona State Fairgrounds from March 20 to 22 with an even larger lineup of vendors.

More than 250 food and merchandise sellers are expected to set up shop across the event, offering everything from savory snacks to decadent desserts and novelty drinks. 

FoodieLand took over the Arizona State Fairgrounds over the weekend for a three-day festival filled with unique eats.

Jeremy Chen

FoodieLand started in Berkeley, California in 2019 and has steadily expanded across the western United States with festivals in cities throughout California, Texas, Nevada, Washington and beyond. The events draw inspiration from the bustling night markets of Asia, where rows of stalls serve quick bites meant to be sampled as you explore.

In Phoenix, that means rows of tents and food trucks serving dishes from a wide range of cuisines. Past events have featured everything from birria tacos and barbecue to mochi desserts, crepes and fruit skewers coated in crackly sugar shells. Expect plenty of creative mashups, over-the-top sweets and photogenic drinks alongside savory comfort food.

The 2026 Phoenix event kicks off on Friday afternoon, running from 3 to 10 p.m. On Saturday and Sunday, the hours are 1 to 10 p.m., giving visitors plenty of time to stroll through the vendor rows, grab dinner and hunt down dessert afterward.

Admission is $13.09 per person per day, which includes taxes and fees. Tickets must be purchased online in advance as they will not be sold at the gate. Kids five and under can enter for free.

Once inside, guests can stay as long as they like. There is no time limit for the day, so you can take your time exploring the booths and deciding whether to go back for a second round of your favorite bite. Food is available for purchase at each booth, separate from the cost of admission.

FoodieLand offers cuisines from around the world plus plenty of fusion.

Jeremy Chen

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Parking at the Arizona State Fairgrounds costs $12 per vehicle, with ADA parking available on site. Event organizers recommend carpooling or using public transportation if possible, especially during peak evening hours when crowds tend to be the largest.

Alcoholic beverages will also be available for purchase at the festival.

If you want to plan your eating strategy before arriving, the full list of vendors and the festival map are available online (which may be helpful, considering the sheer number of options). With more than 250 booths participating, showing up hungry is essential.

Whether you are chasing a viral dessert you saw on TikTok or just looking for a weekend excuse to snack your way through dozens of food stalls, FoodieLand’s return to Phoenix promises a very full plate.

FoodieLand

March 20-22
Arizona State Fairgrounds – 1826 W. McDowell Road

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