The name comes from taking isolated snippets of the basic recorded tracks (vocals, drums, etc.) and reconfiguring them, changing the sound of said instruments or even adding new music and vocals. Like hip-hop, remixing is intertwined with club DJs from back in the disco days. It was these DJs and their counterparts in dub reggae who played two records on two turntables at the same time, mixing and matching beats and phrases until something new and original was created.
There's an art to creating a successful remix. It isn't as structured as writing haiku, but remixers generally have to craft something new out of pre-existing music. Ordinarily, a digital tape with different parts of the original song (the drums, keyboards, vocals) is given to the remixer. The remixer then loops these bits together using samplers and computer software specifically designed to remix. They have become ubiquitous, with dance remixes of everything from hip-hop and pop to alternative rock.
There is an element of commerce to remixing as well. It's become big business; a successful remix can make a song a hit, letting a pop singer cross over into the dance world, giving him or her credibility. Big-name remixers garner thousands of dollars in fees and "points," or a percentage of sales. Money changes everything. It can cause friction, as it did between remixers Lo-Fidelity Allstars and original recording artist Pigeonhed over the song "Battleflag."
The tune originally was remixed for Pigeonhed's 1998 remix album Lightbulb Overflow Cavalcade of Remixes. The Seattle band didn't see much in terms of sales or radio play at the time, but last spring, the Allstars included the track, in a slightly different version, on its own debut record, How to Operate With a Blown Mind. With the muscle of a major label (Pigeonhed is on Sub Pop, Lo-Fi on Columbia), the song turned into a medium-size hit on alternative-rock radio with Blown Mind selling about 250,000 copies to date in America.
Producer Steve Fisk, one-half of Pigeonhed, has produced Nirvana, and the Screaming Trees, and has done remixes for Soundgarden and Yo La Tengo. He is still noticeably bitter about the travails of "Battleflag." Royalties from the single went to Pigeonhed, despite the fact that the Allstars recorded the majority of the music. But most listeners don't know the original artist or whose song it really is.
"Aside from the Lo-Fi Allstars' attorneys trying to steal the track away from Pigeonhed and a few other fuck-ups, it worked okay," Fisk says. "The 'remix' as a heavy [promotion] idea didn't really work for selling Pigeonhed records -- though most remixes aren't co-opted by the remixer and used as the remixer's single, either. We were excluded from any control/input over the video as well -- a bony old Englishman getting dressed, eating breakfast . . . eeeuuuw! The original, six-minute version -- before the 'motherfuckers' were nuked, before the Richard Pryor samples were omitted, before the outro was reworked and ruined for legal reasons [the original song also contained an uncleared Prince sample] -- was a really good track. The thing on the radio is Orwellian. I prefer the Lo-Fi mix on the Pigeonhed record. It's still missing the Richard Pryor bits, but you can hear what the Lo-Fi's intended."
Phil Ward from the Lo-Fi Allstars is also unhappy with the way things turned out: "All the publishing [rights go] to them; we're not making a penny off of it. The agreement was that if we released it as a single in England, which we did, we'd have to give them 100 percent of publishing [royalties]. It is a bit sickening because it looks like the biggest thing that we're going to have."
Others who have been involved in remixing are much less vitriolic. The Japanese answer to Beck, Cornelius, released two remix records last year, one of remixes he did and one of remixes done to his music. Continuing its high profile in remix circles, British duo Coldcut was among participants. It was their seminal remix of Eric B and Rakim's "Paid in Full," "Seven Minutes of Madness" in 1987, that was the first commercially successful remix. Taking the hip-hop hit and adding vocals from Israeli singer Ofra Haza, the track literally defined the modern remix. The Coldcut duo, Jonathan Moore and Matt Black, went on to reconfigure tracks by Yaz and Lisa Stansfield, making them a hot property in the club and pop world. Instead of continuing to churn out schlocky dance-floor pap, the pair went further underground, creating original music and remixes for some of the heavyweights of electronica. Moore and Black also started Ninja Tune Records, a well-respected trip-hop/electronica label.