MTV Takes Away The Music

No, this isn't some snide commentary. It's the truth. They're taking the words "music television" from their logo. I think everyone does suspect, though, that it's got something to do with the fact that MTV rarely plays music anymore. Some poor intern for Paste even forced himself to watch 24...

By Sarah Ventre

February 15, 2010

[
        {
          "name": "Air - MediumRectangle - Inline Content - Mobile Display Size",
          "component": "18478561",
          "insertPoint": "2",
          "requiredCountToDisplay": "2"
        },{
          "name": "Editor Picks",
          "component": "16759093",
          "insertPoint": "4",
          "requiredCountToDisplay": "1"
        },{
          "name": "Inline Links",
          "component": "17980324",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Air - MediumRectangle - Combo - Inline Content",
          "component": "16759092",
          "insertPoint": "8th",
          "startingPoint": 8,
          "requiredCountToDisplay": "7",
          "maxInsertions": 25
        },{
          "name": "Inline Links",
          "component": "17980324",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 24
        },{
          "name": "Air - Leaderboard Tower - Combo - Inline Content",
          "component": "16759094",
          "insertPoint": "8th",
          "startingPoint": 12,
          "requiredCountToDisplay": "11",
          "maxInsertions": 24
        }
      ]

No, this isn't some snide commentary. It's the truth. They're taking the words "music television" from their logo. I think everyone does suspect, though, that it's got something to do with the fact that MTV rarely plays music anymore. Some poor intern for Paste even forced himself to watch 24 hours straight of the God-forsaken station just to see how much music it actually included. Spoiler alert: Next to none. And when it did, it was often in the middle of the night or wee hours of the morning. Who needs the M in MTV anyway?

STORY: MTV Drops "Music Television" From Logo

More Monday music news...

TwentyFourBit: Dead Weather April Tour Support Announced: The Ettes
Fly: Human Rights Watch Film Festival - London, 17 - 26 March '10
Stereogum: ATP NY Announces Curation By Jim Jarmusch, Adds Sonic Youth And The Breeders
Spin: NYC Fashion Week: Metric, Patti Smith
Pitchfork: Watch the Strokes Recording New LP

Become A Member

BEFORE YOU GO...
Can you help us continue to share our stories? Since the beginning, Phoenix New Times has been defined as the free, independent voice of Phoenix — and we'd like to keep it that way. Our members allow us to continue offering readers access to our incisive coverage of local news, food, and culture with no paywalls.