J.P. Holyoak cuts an intense presence as he prepares to guide news media members and a couple of local state representatives through his medical-marijuana cultivation facility.

He appears even more stressed than the average late-30s man with three kids should be. Standing outside the nondescript brick-and-concrete industrial building in a complex of similar buildings near Phoenix Sky Harbor International Airport, Holyoak makes reporters and TV cameramen promise to keep the address of the facility secret before entering.

He lightens up only as he spells his name for everyone: "A Bible and a tree," he says with a grin before going back to his worried look.

He's not thrilled with going forward like this, he says, and he's concerned about how his family will be accepted in the community.