Bloggers Adrienne Keene and Dr. Jessica Metcalfe on Native Headdresses, Patterns, and "Aztec" Labels in Popular Fashion

When the Navajo Nation sued apparel retailer Urban Outfitters for using its name on a line of products with geometric prints, including flasks and panties, the community sent a message about how the fashion world is appropriating native cultures into trendy gear -- but not all companies seem to get the point.

See also: Urban Outfitters Pulls Navajo Name from Collection; Heard Museum Weighs In on Native-Inspired Fashion That Should Be Produced See also: Beyond Buckskin: Jessica R. Metcalfe Expands Her Native Fashion Blog into an Online Shop

Sanrio just launched a new look for its popular Hello Kitty using "Aztec" to describe a turquoise and diamond-themed accessories that looks scarily similar to the UO disaster from last year.

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Rebekah Zemansky
Contact: Rebekah Zemansky