Here's How to Get Into Bud Light's Invite-Only House of Whatever Parties This Weekend

Downtown Phoenix is a bit busy right now, you might say. Between all the people roaming Super Bowl Central, the football fans heading for NFL Experience, and the usual downtown crowd, its streets and sidewalks are a hive of activity and attractions.

And one of the most curious Super Bowl-related attractions located in downtown is the massive blue-and-white encampment perched on the corner of First and Jefferson streets near the Hotel Palomar, which boasts circus-style tents and an colossal inflatable gorilla with its arms raised in a touchdown pose.

There's also a towering Bud Light bottle outside, which is only fitting, considering that the structure will function as the beer brand's House of Whatever, which will arguably be one of the more unique attractions and experiences of Super Bowl weekend.

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Benjamin Leatherman is a staff writer at Phoenix New Times. He covers local nightlife, music, culture, geekery, and fringe pursuits.