Help Food Network Connect to the Phoenix Food Scene: Submit Your Pitch Today

Have you always wished you could hack Food Network? Now's your chance. The TV network has teamed up with Advertising Age to find the most innovative technological idea to help tailor Food Network's content (including the Cooking Channel and its digital presence) to local audiences. They want to know: What comes after Yelp, Foursquare, and Zagat?

See also: German Liquor Company Sells Booze Poured Over The Bare Chests of Models (NSFW)

Tech startups and digital innovators are invited to submit their pitches to tell Food Network exactly what it's missing. Is it a geographically based app, a standalone product, or a social-based technology to share recipes? If your idea is good enough to help change the face of Food Network -- and to help bring local food movements and favorites to their (and their audience's) attention -- your company could be one of six invited to pitch your ideas to a panel of top Food Network execs and industry pros.

The company that presents the best idea will receive $25,000 to fund the project. This is your opportunity to bring your concept to life in collaboration with the Food Network. So, what are you waiting for? Submissions are being accepted now, and the final six will be presenting at the network's studio location in NYC on November 1.

If you're feeling doubtful about the potential reach of this competition's winner, check out some of the previous Ad Age "brand hacks": American Express, Anheuser-Busch Inbev, and LA-based agency Ignited. Last April, Wendr took home a similar $25,000 prize and is now working closely with Budweiser's technology innovation group. Thanks to this five-minute pitch, an app using Wendr's technology will soon be available to beer drinkers nationwide.

Follow Chow Bella on Facebook, Twitter, and Pinterest.

We use cookies to collect and analyze information on site performance and usage, and to enhance and customize content and advertisements. By clicking 'X' or continuing to use the site, you agree to allow cookies to be placed. To find out more, visit our cookies policy and our privacy policy.


Join the New Times community and help support independent local journalism in Phoenix.


Join the New Times community and help support independent local journalism in Phoenix.