Aloft and W XYZ Grand Opening in Tempe

See more shots from the Aloft Grand Opening in our slide show. 
See more shots from the Aloft Grand Opening in our slide show
Jonathan McNamara

It's quiz time. Last night we checked out a swanky bar with kickin' tunes and an amazing outdoor lounge area. Where were we?

Time's up. The answer: a hotel; the first hotel newly constructed in Tempe in the last ten years in fact. 

From a hotel perspective, Aloft couldn't make more sense. It appeals to its primary demographic of 35-year-old business types with a chic, techno-savvy style in line with Starwood's (the company behind the W Hotel chain) "luxury boutique brand." Yet, Aloft would have you believe that their new hotel is a nightlife destination in addition to being a trendy stop for travelers. In fact they've already started having regular DJ nights and even a night where you can bring in your own iPod and play DJ yourself. 

Yet as we sat there sipping gin and tonic and munching wasabi peanuts in Aloft's bar called W XYZ, we weren't sure we bought it. 

So we post the question to you, Phoenix. Is Aloft a destination for weekend warriors or just road warriors? Check out out slide show of the grand opening or better yet, go check it out yourself and let us know. 

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