Phoenix Fashion Week Will Spotlight Spring Style at The Phoenician

Stylists take on new trends.

March 21, 2017

Image: Model, hairstylist and makeup artist Ashley Paige of the Ashley Paige Collective will be one of the six stylists to fill the runway with spring looks. Her style theme will be floral.

Model, hairstylist and makeup artist Ashley Paige of the Ashley Paige Collective will be one of the six stylists to fill the runway with spring looks. Her style theme will be floral. Michael Luna

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Phoenix Fashion Week will bring back its Spring Into Style runway show on Saturday, March 25. This year's event will be held at The Phoenician's Jokake Inn.

The annual show reveals spring styles curated by Arizona stylists, and the latest round will have six runway themes: floral, mixed prints, statement sleeves, yellow, men's traveler, and punk.

Back in January, the Phoenix Fashion Week style team consulted blogs, trend forecasts, and other fashion sources to map 20 spring trends for the stylists to select from, according to Phoenix Fashion Week executive director Brian Hill.

Mitch Phillips, owner of Rare Scarf, a "glam vintage" boutique in north central Phoenix, selected mixed prints, while personal stylist Sandra Mateu Yotty of Gitana Styling went for styles in yellow. Model, hairstylist and makeup artist Ashley Paige of the Ashley Paige Collective will show floral inspirations, and Sarah Parks of Fashion to Fit You will put together men’s traveler styles.

Returning from last year will be Style Stalkers makeup artist Ketonya Bankston, this time with her take on statement sleeves, and CURIIOS online fashion purveyor Parisa Zahedi, who will pull together punk looks.

Each stylist will source garments, shoes, and accessories from a wide range of local retailers including Buffalo Exchange, Shazias Boutique, Divaz Boutique, and City Royals Menswear. Style devotees like E! Entertainment Television commentator Kinsey Schofield will be thrown into the mix of professional runway models to show off the looks.

New this year is the Phoenix Fashion Week app, where guests can vote for their favorite stylist. The event will also include pop-up shops, beauty product samplings, and live music.

Spring Into Fashion will be held on Saturday, March 25 at 6 p.m. at Jokake Inn at The Phoenician. Tickets range from $25 to $125 and can be purchased on Eventbrite.

Lara is a freelance journalist working on her first novel. She's based in Phoenix.

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