On July 6, just two days after Phoenix celebrated all things American, Congressional Republican candidate Jerone Davison dropped a political ad that can only be described as confounding. The ad begins with a horde of "Democrats" wearing KKK hoods while wielding bats, garden hoes and, perplexingly, a hatchet, as they ascend on Davison's home in broad daylight. Next, Davison does his best James Bond impression and stares down the assailants while brandishing an AR-15 rifle. And now for the best, maybe worst, moment of the video — Davison's voiceover. "When this rifle is the only thing standing between your family and a dozen angry Democrats in Klan hoods, you just might need that semiautomatic and all 30 rounds." The ad's final scene depicts a Klan mask floating in an empty pool while Davison stares epically into the setting sun. The ad was decried for its promotion of violence, and it did little to help Davison's political career. He ultimately came in dead last in the Republican primary for U.S. House Arizona District 4, but his cringy ad scored him 31,000 post likes on Twitter — not bad for a guy who only secured 9,500 votes.